Exploring the Trendy World of Chicken Tenders: The Story of Tender Crush by Chris Barish and Julie Mulligan
Discover the journey of Tender Crush, a fast-casual dining concept by Chris Barish and Julie Mulligan, bringing a unique twist to chicken tenders in New York City.
Photo by Burgess Milner on Unsplash
The Birth of Tender Crush: From CrazyShakes to Chicken Tenders
Chris Barish and Julie Mulligan, known for their extravagant CrazyShakes, expanded their culinary empire by venturing into the chicken tender segment with Tender Crush. The duo's innovative approach to reimagining classic comfort food led to the establishment of a fast-casual concept that celebrates the diverse flavors of New York.
A New York Culinary Experience: Menu Highlights and Inspiration
Tender Crush's menu is a nod to the eclectic food scene of New York City, with creatively named items like the Williamsburg Waffle fries and the Staten Island Crunch. By infusing quality ingredients and culinary expertise into chicken tenders, Barish and Mulligan aim to elevate this familiar dish into a gourmet experience.
Photo by Burgess Milner on Unsplash
Innovative Offerings and Flavor Combinations
Customers at Tender Crush can savor a variety of chicken tender options, from classic fried tenders to marinated grilled alternatives. The menu is further enriched with flavorful dipping sauces like buttermilk dill and sweet chili pop, enhancing the overall dining experience. To complement the meal, patrons can enjoy soft serve vanilla custard and a selection of local craft beers, adding a unique twist to traditional fast-casual dining.
Photo by Burgess Milner on Unsplash
Designing Authenticity: The Ambiance of Tender Crush
Barish and Mulligan meticulously crafted the interior of Tender Crush to capture the essence of New York City. Drawing inspiration from nostalgic corner stores and subway themes, the restaurant provides diners with a multisensory experience that resonates with the city's spirit. The thoughtful design elements reflect the duo's commitment to creating a vibrant and welcoming dining environment.
Expansion Plans and Future Prospects
While focusing on establishing New York City as the homebase for Tender Crush, Chris Barish and Julie Mulligan envision expanding their innovative concept to other markets globally. With a proposed location at Terminal 8 in JFK Airport, the duo aims to bring their unique blend of flavors to a wider audience, promising an exciting future for Tender Crush.