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The Ultimate Guide to Buffalo Wild Wings' Pick 6 Promotion

Discover all about Buffalo Wild Wings' Pick 6 promotion, menu items, and the impact of football-related promotions on casual dining restaurants like BWW.

Updated On Oct. 9, 2024 Published Oct. 9, 2024

Ava Ingram

Ava Ingram

brown wooden hallway with light

Photo by Melissa Laun on Unsplash

https://images.unsplash.com/photo-1616622675130-035214db44ee?ixid=M3w2MjYzNjJ8MHwxfHNlYXJjaHw0fHxCdWZmYWxvJTIwV2lsZCUyMFdpbmdzfGVufDB8MHx8fDE3Mjg0OTE1NjJ8MA&ixlib=rb-4.0.3

Photo by Melissa Laun on Unsplash

Introduction to the Pick 6 for $19.99 Deal

Buffalo Wild Wings, a popular casual dining sports bar, has introduced a new promotion named the Pick 6 for $19.99 deal, inspired by a specific play in football. This promotion is a nod to the excitement of when an interception is returned for a touchdown, offering guests a fantastic value proposition. As part of the deal, customers can enjoy a combination of two entrées, two sides, and two fountain drinks at the promotional price. This initiative aims to engage football enthusiasts and provide a memorable dining experience during the football season.

Menu Delights: Choices Galore

The Pick 6 for $19.99 deal at Buffalo Wild Wings includes a diverse selection of menu items to cater to varying preferences. Customers can choose from popular entrées such as six traditional wings, 10 boneless wings, three chicken tenders, an All-American Cheeseburger, or a Classic Chicken Sandwich. In addition to the enticing entrées, the deal also offers a choice of sides, including fries, tots, or potato wedges. This array of options ensures that diners can customize their meals according to their tastes, making the promotion appealing to a wider audience.

https://images.unsplash.com/photo-1561863259-d301236ac384?ixid=M3w2MjYzNjJ8MHwxfHNlYXJjaHw2fHxCdWZmYWxvJTIwV2lsZCUyMFdpbmdzfGVufDB8MHx8fDE3Mjg0OTE1NjJ8MA&ixlib=rb-4.0.3

Photo by Melissa Laun on Unsplash

Unbeatable Offer with Quality and Customization

Tristan Meline, the chief marketing officer at Buffalo Wild Wings, emphasized the value and quality of the Pick 6 promotion. In a statement, Meline highlighted the restaurant's commitment to providing customers with top-notch menu items without compromising on taste or customization. The deal not only offers affordability but also allows patrons to savor their favorite dishes at a discounted price. Whether customers crave flavorful wings drenched in one of the 26 iconic sauces or a juicy cheeseburger, the Pick 6 for $19.99 deal promises a delightful dining experience.

Promoting In-Restaurant Dining Through Football Partnerships

Buffalo Wild Wings' collaboration with Jason Kelce, a retired Philadelphia Eagle center, in their commercials signifies the brand's dedication to promoting in-restaurant dining experiences. The presence of Kelce alongside the restaurant's winged buffalo mascot, Hank, adds a touch of excitement to the marketing strategy. By leveraging sports personalities and creating enticing commercials, Buffalo Wild Wings aims to attract football fans to its establishments, creating a vibrant and engaging dining ambiance during game days.

https://images.unsplash.com/photo-1615249683812-2e041f73dc67?ixid=M3w2MjYzNjJ8MHwxfHNlYXJjaHw1fHxCdWZmYWxvJTIwV2lsZCUyMFdpbmdzfGVufDB8MHx8fDE3Mjg0OTE1NjJ8MA&ixlib=rb-4.0.3

Photo by Melissa Laun on Unsplash

The Legacy of Chicken Wings on Game Days

Chicken wings have established themselves as a quintessential game-day snack for Americans, especially during football season. The iconic combination of crispy wings and delectable sauces has become synonymous with sports viewing parties and gatherings. Buffalo Wild Wings' innovative promotions and diverse menu offerings further elevate the tradition of enjoying wings while watching sports, enhancing the overall fan experience and culinary delight.

https://images.unsplash.com/photo-1616622675130-035214db44ee?ixid=M3w2MjYzNjJ8MHwxfHNlYXJjaHw0fHxCdWZmYWxvJTIwV2lsZCUyMFdpbmdzfGVufDB8MHx8fDE3Mjg0OTE1NjJ8MA&ixlib=rb-4.0.3

Photo by Melissa Laun on Unsplash

Applebee's Pick 6 Promotion: A Similar Approach

In a parallel move, Applebee's, another casual-dining chain and the NFL's 'Official Grill + Bar,' has rolled out a Pick 6 promotion to entice customers following weekends when the titular play occurs. Applebee's Pick 6 Mondays offer a complimentary serving of six wings with a minimum $10 purchase, tapping into the football frenzy and creating an additional incentive for patrons to enjoy a casual dining experience.

Global Presence and Impact

With over 1,300 locations worldwide, Buffalo Wild Wings continues to make a mark in the casual dining sector, providing customers with a unique blend of sports-themed entertainment and culinary delights. As a subsidiary of Inspire Brands, the chain's global reach and strategic promotions like the Pick 6 deal contribute to its widespread popularity among sports enthusiasts and food lovers alike. The success of such promotions reinforces the significance of sports partnerships and menu innovation in enhancing the overall dining experience.