All Articles in menu development

Discover how Burger King updated its iconic Whopper after customer complaints. Learn the strategic implications for restaurant owners.

Follow these menu cost steps to turn ingredient costs into plate cost, food cost %, and prime cost for better control.

Photo by Anshu A on Unsplash

Discover how inflation affects Christmas cookies costs and what restaurant owners need to know about pricing holiday baking items in 2025.

Discover how to price menu items for profit by combining accurate food costs, smart strategy, and customer psychology in your restaurant.

Explore how McDonald’s strategic introduction of Extra Value Meals is reshaping the fast-food industry, driving sales, and customer loyalty.

Photo by Lee B. Vining on Unsplash

Explore how Denny’s revamped its menu offerings with Slams to elevate its value perception and drive customer engagement.

Discover how McDonald's is dominating the chicken market share with new menu items and innovations, along with insights into the strategies of other QSRs in the industry.

Explore how Smoothie King's innovative menu expansion strategy is reshaping the food and beverage industry. Learn about the success of their Power Eats menu and the impact on customer experience.

Explore Starbucks' menu development focusing on health and wellness innovations, including the introduction of Coco Matcha and Coco Cold Brew drinks. Learn how Starbucks is catering to evolving consumer preferences.

Explore Pizza Hut's groundbreaking menu launch with Flatzz and its marketing campaign targeting solo diners. Learn about the trend of solo dining, menu innovation, and value promotion in the fast-food industry.